While it seems cool. The idea of bottles of wine for 3 bucks (big bottles not tiny) and then a 24 pack for under 10, leads to over consumption. My family goes through 1-2 bottles of wine a week, then when I'm around its 2-3, 3-4. lol
Wine isn't "special" its our water basically. When you can get 4 bottles of wine for around 12 bucks...
I like that B.C. controls alcohol, hikes up the prices etc. While people moan and groan about how expensive it is (a 20 dollar bottle of merlot here is 5 to 8 back home), it stops you from excessing. It does for me anyway.