Words can't describe how EPIC that tv spot is. Its everywhere here in Missouri of course. Mainly its epic-ness comes from the close in shot, the ultra seriousness, with the musical score and then Koster's final 5 seconds in the ad. Seriously, I've never seen a better ad in terms of playing on emotions. That's why its epic. The guy's rival have cheasy ads. It's marketing a candidate, I've never seen anything like it before. This tops Obama's Senatorial ads back in '04 and he won that election by 60%.
Basically the political ad is political art. Hence me saying Epic.