Amazon wants to know if you're gay, religious, live near water, are Hispanic....etc etc etc etc etc etc etc.............
Amazon.com has applied for a patent to [a href="http://seattlepi.nwsource.com/business/280894_amazon10.html"]create an online customer database[/a] which would allegedly contain 'massive amounts of intimate information about its millions of shoppers, including their religion, sexual orientation, ethnicity and income.'
From the article: "The database, which would combine information disclosed voluntarily by customers with facts gleaned from public databases, conceivably would give Amazon a larger or more detailed profile of its customers than any other retailer. Does this cross the privacy line or is it just reasonable data gathering to make retail sales more responsive to customer needs?"[hr style="width: 100%; height: 2px;"]
Oh boy, a "super database" of extremely personal information. What could possibly go wrong?
